Learn how utilizing readily available body shape data of your apparel customers can change your business. Here are our top tips on how to use data-driven technologies to collect the right data points and use them to optimise product development and reduce waste.

Our customers come in all shapes and sizes, we know that, but why are we not paying attention to the important data points that can build a better picture of what our customers need?

Learn from leading fashion apparel brands and find out how to optimize your brand by utilizing data driven technologies to combat vanity sizing and the retail waste problem.

This eBook provides some simple and vital benefits of collecting, analyzing and utilising customer body shape data.

Inside the eBook;

• How to produce collections with your customer’s body shape in mind.
• Read how brands from the likes of Hipstik and Topshop perfect their sizing so that their customers are satisfied. 
• Make your size charts more accurate
• Use size recommendation technology to collect the data and translate size charts to your customer, and collect important data points
• Work out customer diversity ratios so stocking your products is less wasteful
• Find out the three most important things your customers look for when buying clothes.