Press Releases

My Size Provides Business Update for the Fourth Quarter of 2020

March 30, 2021

Airport City, Israel, March 29, 2021 – My Size, Inc. (the “Company” or “MySize”) (NASDAQ: MYSZ)
(TASE: MYSZ), the developer and creator of innovative measurement solutions, today provided a
business update for the fourth quarter ended December 31, 2020. A copy of the Company’s
Annual Report on Form 10-K for the year ended December 31, 2020, has been filed with the
Securities and Exchange Commission and posted on the Company’s website at
https://ir.mysizeid.com.

Recent Highlights
● Completed two registered direct offerings in January and March 2021, resulting in $2M
and $3.3M in gross proceeds, respectively, and received $0.8 million from warrant
exercises in January and February 2021.
● MySizeID delivered over 12 million size recommendations in 2020.
● Significant expansion of MySizeID into the uniform and workwear sector in North
American and Europe.
● Launched footwear measurement solution with MySizeID.

Ronen Luzon, CEO of My Size, Inc., stated, “We are pleased to see continued if moderate, growth
in Q4 2020 in all key metrics, including in the number of recommendations our customer’s
shoppers are using to purchase apparel, as well as revenue, compared to the same period last
year. “This year, our goal is to transform MySizeID from a solution that provides brands and their
customers with accurate size recommendations to a more robust, end-to-end solution that
inspires customer confidence and drives omnichannel revenue growth by providing a superior
consumer journey.”
“During Q4, the company partnered with UniformMarket which has 3,000 online stores that are
part of the UniformMarket network. The UniformMarket, joins our growing constellation of
brands, in a sector expected to reach $42.1 billion by 2025, which includes Tricorp, Victory Cheer
Uniforms, Rumina `Nursingwear, and others.
“The MySize footwear sizing solution, which aims to address the $20.9 billion footwear market
(2020, US), was also introduced in Q4. MySizeID provides highly accurate size recommendations
for footwear shoppers with the goal of significantly reducing the need for “free two-wayshipping” and advancing sustainability goals for the breadth of the retail apparel sector.
For the latest news coverage, please follow the Company on Facebook, LinkedIn, Instagram and
Twitter.

About My Size, Inc.

My Size, Inc. (TASE: MYSZ, NASDAQ: MYSZ) has developed a unique measurement technology
based on sophisticated algorithms and cutting-edge technology with broad applications,
including the apparel, e-commerce, DIY, shipping, and parcel delivery industries. This
proprietary measurement technology is driven by several algorithms that are able to calculate
and record measurements in a variety of novel ways. To learn more about My Size, please visit
our website: www.mysizeid.com. We routinely post information that may be important to
investors in the Investor Relations section of our website. Follow us on Facebook, LinkedIn,
Instagram, and Twitter.

Please click here for a demonstration of how MySizeID provides a full sizing solution for the
retail industry.

Register here for a free plan of MySizeID solution for your online store.

Please click here to download MySizeID for iOS.

Please click here to download MySizeID for Android.

Cautionary Statement Regarding Forward-Looking Statements

This press release contains certain forward-looking statements within the meaning of the safe harbor
provisions of the Private Securities Litigation Reform Act of 1995. These statements are identified by the
use of the words “could,” “believe,” “anticipate,” “intend,” “estimate,” “expect,” “may,” “continue,”
“predict,” “potential,” “project” and similar expressions that are intended to identify forward-looking
statements. All forward-looking statements speak only as of the date of this press release. You should
not place undue reliance on these forward-looking statements. Although we believe that our plans,
objectives, expectations and intentions reflected in or suggested by the forward-looking statements are
reasonable, we can give no assurance that these plans, objectives, expectations or intentions will be
achieved. Forward-looking statements involve significant risks and uncertainties (some of which are
beyond our control) and assumptions that could cause actual results to differ materially from historical
experience and present expectations or projections. Actual results to differ materially from those in the
forward-looking statements and the trading price for our common stock may fluctuate significantly.
Forward-looking statements also are affected by the risk factors described in the Company’s filings with
the U.S. Securities and Exchange Commission. Except as required by law, we undertake no obligation to
update or revise publicly any forward-looking statements, whether as a result of new information,
future events or otherwise, after the date on which the statements are made or to reflect the
occurrence of unanticipated events.

U.S. Press Contact:
Strauss Communications
[email protected]
www.strausscomms.com
IR Contact:
Or Kles, CFO
[email protected]

January 12, 2021

2021 FASHION Trends

MAIL NOTIFICATIONS